If you’ve ever found yourself staring at a blank screen thinking, “What do I even post today?” — you’re not alone.
Creating consistent content can feel never-ending, especially when you’re juggling client work, discovery calls, and everything else that comes with running a business.
But here’s the truth: you don’t need to spend every day creating content.
You just need a system.
With a little planning (and caffeine), you can batch 30 days of content in just 2 days — and free up the rest of your month to focus on what really matters. Here’s how.
1. Start With a Strategy, Not a Guess
Before you open Canva or start typing captions, you need clarity. What’s the goal of your content this month?
Are you promoting a new offer? Building authority? Growing your email list?
Once you know your focus, decide on 3–4 content pillars that support that goal — for example:
- Client wins or case studies
- Educational tips related to your niche
- Behind-the-scenes posts that build trust
- Personal stories that connect with your audience
This ensures your content feels cohesive instead of random.
2. Brainstorm & Batch Your Ideas
Now that you know your themes, set a timer for 30 minutes and brain dump as many ideas as possible for each pillar.
Don’t overthink it — the goal is quantity over perfection here.
For example, if one pillar is “educational tips,” write down:
- “3 signs it’s time to outsource”
- “How to streamline your onboarding process”
- “The difference between being busy and being productive”
You’ll be surprised how fast 30 ideas come together when you stop editing as you go.
3. Outline Before You Create
Instead of jumping straight into Canva or your scheduling tool, outline your content flow.
Use a spreadsheet or content calendar to jot down:
- Post title or topic
- Content format (Reel, carousel, quote, email, etc.)
- Goal (educate, inspire, sell, connect)
This birds-eye view helps you balance your content mix and spot any gaps before you spend time designing.
4. Batch Design and Writing Separately
The biggest mistake? Trying to write, design, and schedule all at once.
Batching by task saves hours of mental switching.
On Day 1, focus solely on writing — draft all captions, blog intros, or video scripts.
On Day 2, design all your visuals or record your short-form videos.
By separating your creative energy, you’ll move faster and keep your ideas flowing.
5. Schedule, Then Let It Work for You
Once everything is ready, schedule it out using your favorite tool — like Planoly, Metricool, or Later.
Then? Walk away. Seriously.
Your content is now working behind the scenes while you handle client work, focus on lead generation, or take a well-deserved day off.
Pro tip: Don’t forget to set aside 10–15 minutes a day for engagement — replying to comments, DMs, and connecting with your audience in real time.
Bonus Tip: Reuse and Repurpose
You don’t need to reinvent the wheel every month.
Repurpose high-performing posts, turn blog content into carousels, or record short clips summarizing your tips.
Your audience doesn’t remember everything you post — but consistency will make them remember you.
Final Thoughts
Creating 30 days of content in 2 days isn’t about hustling harder — it’s about working smarter.
When you plan ahead, batch your work, and stay focused on your message, you’ll finally break free from the daily content grind.
So grab your coffee, open that calendar, and start batching like the CEO you are.
